Our perspective
Why We Keep Things
An independent journal for homes with history in them.
What we believe
Plimaroreetrove began with a simple observation: the rooms people love most are rarely the most expensive. They are the ones where a chair has been reglued twice, a bowl came from a holiday decades ago and the colours were chosen to suit a favourite rug.
We write for home decorators who want character rather than a period set. We value repair over replacement, gradual change over sudden makeovers and comfort over perfect matching.
How we work
- Independent: we are not affiliated with any manufacturer, retailer or auction house mentioned on this site, and we do not accept payment for coverage.
- Practical: our guidance favours low-risk, reversible steps that most people can try at home.
- Honest: makeover stories are composites based on common reader projects, and we say so.
- Careful: where safety or value is at stake, we recommend seeking a qualified professional.
Our content is general information, not professional valuation, conservation or safety advice. Spotted something we could improve? Get in touch.